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Growth is the DNA of Mark Zuckerberg's career. He famously established a 'Growth Team' at Facebook when the company was still small, a move that was unheard of at the time. He focused the entire company on a single North Star metric: Monthly Active Users. Every decision, feature, and hire was evaluated against this metric. Zuckerberg understands that network effects are the most powerful force in technology—the value of the product increases with every new user. His philosophy teaches that if you aren't growing, you're dying, and that growth solves almost every other problem.
"Efficiency is a mindset of continuous improvement and questioning the status quo."
"Every day, I'm just trying to learn as much as I can so I can be better at what I do."
"If you just work on stuff that you like and you’re passionate about, you don’t have to have a master plan with how things will play out."
"The most successful people in the world are the ones who have the freedom to fail."
"My goal was never to just create a company. A lot of people misinterpret that, as if I don't care about revenue or profit. But to me, not being just a company means building something that actually makes a really big change in the world."
"We believe that we have a responsibility to leave the world better than we found it, and our resources allow us to do that."
"The core of the hacker way is that you can always make something better."
"If we want to have a big impact, the best way to do that is to focus on the long term."
"The idea of a single eureka moment is a dangerous lie. It makes us feel inadequate since we haven’t had ours yet. It prevents people with seeds of good ideas from getting started."
"I spend a lot of my time just thinking about how to make the service better and how to build the next thing."
"Innovation is the key to creating new wealth and opportunities for everyone in the digital age."
"Profit is the engine that allows us to invest in the future and tackle the biggest problems facing humanity."
"The dynamic of the world is changing so quickly that the most important thing is to be able to learn and adapt."
"The only strategy that is guaranteed to fail is not taking risks."
"Entrepreneurship is about creating change, not just companies."
"Every day, I'm trying to figure out how to make the company better."
"A more efficient company is a more creative company because you're not bogged down by process."
"The Chan Zuckerberg Initiative is about using our wealth to improve human potential and promote equality."
"Investing in the future is the best use of capital, even if the returns are not immediate."
"Success comes from the freedom to fail."
"If we want to have a bigger impact, the best way to do that is to make sure that we are always learning as fast as we can."
"Open source is the best way to build the best software."
"Change starts local. Even global changes start small—with people like us."
"Ideas don't come out fully formed. They only become clear as you work on them. You just have to get started."
"I made so many mistakes in running the company so far, basically any mistake you can think of I probably made."
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