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Brian Tracy's most famous book, *Eat That Frog! *, is a manifesto for self-discipline. The 'frog' is your biggest, most important task—the one you are most likely to procrastinate on. He teaches that discipline is the ability to make yourself do what you should do, when you should do it, whether you feel like it or not. By developing the habit of 'eating your frog' first thing every morning, you build a momentum of success that carries through the rest of the day.
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